Explainer videos are one of the most powerful tools a business can use to communicate clearly and quickly. They simplify complex ideas, highlight product features, share facts and figures, showcase milestones, and even tell your brand story in a way that is easy to understand and hard to forget.
Still, many businesses overlook their value. Some think it is complicated or expensive. Others assume that printed materials will do the job. But when done right, an explainer video brings your message to life, increases engagement, and helps your audience connect with what you offer.
They are also more cost-effective than people think. Take employee onboarding for example. Companies often invest in printed booklets or manuals, only to see them become outdated with every change. Updating them means reprinting, redesigning, and more cost. Onboarding videos, on the other hand, offer a clearer message, are easier to update, and stay consistent across teams and locations.
We have seen the difference they make. For Toyota’s T-Connect app, we produced a set of videos that guided users through the app and highlighted its features. This made onboarding smoother and the user experience stronger. For Hunting Energy, we helped present their patented oilfield technology in a way that clearly showed its advantages and value.
At our agency, we make it simple. We begin by understanding your objectives, then craft the content and storyboard to match your goals. We support different languages, offer professional voiceover, and deliver the final videos in multiple sizes to fit any platform — from social media and website banners to in-office screens and event displays.
If you have a story, service, or product that needs to be understood and remembered, an explainer video could be your best tool.
Let’s bring your message to life in under two minutes.